Duration
January 21–23, 2026
Location
Shanghai
Topic
Branding, Advertising and Marketing
General Information
75+ sessions, 65+ keynotes, 800+ attendees
The B2B Marketing Chief Congress is Asia’s top leadership event for marketing executives, sales directors, and strategists. Organized by ConsignIndex, it gathers 800 professionals from 20+ countries to discuss innovation, leadership and digital transformation in B2B marketing.
Themes
Strategy, content, analytics, automation, AI and customer experience
Topics include growth strategies, MarTech, omnichannel marketing, CRM integration, attribution modeling, thought leadership, branding, AI in marketing, and the evolving role of the CMO.
Participants
CMOs, CROs, VPs of Marketing, consultants, agencies and tech providers
Participants include leaders from Microsoft, IBM, SAP, Huawei, Siemens, Accenture, Deloitte and fast-growing SaaS companies, alongside researchers and agency heads.
Exhibits
MarTech, SalesTech, CRM, analytics and AI platforms
Exhibits showcase marketing automation, customer data management, AI-driven analytics, content personalization and digital sales optimization.
Venue
Shanghai International Convention Center
Located in the Pudong business district, the venue offers advanced facilities for keynotes, panel discussions and private meetings.
Organizer
ConsignIndex
Organized by ConsignIndex, a global B2B conference organizer known for high-level executive forums across Asia focusing on marketing, AI and business strategy.
Organizer’s website