Manufacturers, distributors and professional catering buyers.
The published organiser positioning frames the show as a professional marketplace for the hotpot and catering sector, which implies that the core audience is composed of suppliers across the chain and trade visitors focused on procurement and cooperation. For buyers, the highest value use case is supplier qualification: comparing product consistency, delivery capability and channel terms across multiple vendors in the same category. For exhibitors, the practical goal is to meet distribution partners and foodservice customers who can convert sampling into repeat orders.