CHN Gift Expo Shanghai — the summer sourcing hub for gifts, premiums and lifestyle products in Shanghai

The summer edition at SNIEC is designed for second-half purchasing cycles: back-to-school, corporate campaigns, national holidays and early year-end collections. Exhibitors bring contract-ready SKUs with confirmed lead-times, MOQ tiers and on-site customization demos, enabling buyers to lock volumes for August–December deliveries. The show layout clusters creative gifts, corporate premiums, packaging and home décor, while buyer lounges host scheduled matchmaking and negotiation sessions. Practical conference tracks focus on design-to-cost, sustainable materials and e-commerce packaging, helping retailers and corporate buyers translate trends into commercially viable assortments. In short: less concept talk, more PO-driven meetings — a fast lane from selection to signed orders.

Core themes span giftware, souvenirs, stationery, tech and travel accessories, wellness and home items, corporate gift kits, eco-friendly ranges and festive lines. Packaging takes center stage with box engineering, print finishes, inserts and POS add-ons, plus pack-and-print-in-one services for short lead-times. Customization covers rapid print, laser engraving, embroidery, Pantone casting and, for larger volumes, bespoke tooling. ESG remains a cross-theme: recycled inputs, mono-material packaging, carbon footprint disclosure and waste-reduction logistics. Buyers find ready assortments for corporate recognition, event gifting and retail seasonal capsules.

The exhibitor base mixes ODM/OEM factories, branded gift companies, craft ateliers and packaging converters. Visitors include chain retailers, marketplaces, corporate procurement and HR teams, BTL and event agencies, branding firms and cross-border e-commerce operators. A curated B2B matchmaking program schedules meetings with capacity-verified suppliers, while material libraries let designers compare fabrics, papers, coatings and bioplastics to accelerate brief-to-order cycles.

Exhibits range from corporate gifts and welcome/holiday kits to tech accessories (power banks, wireless chargers), drinkware, textiles and merch, notebooks and planners, candles and aromas, wall art, puzzles and family games. Packaging spans from basic printed boxes to premium magnetic structures with custom inserts, with rising adoption of designed-to-ship concepts that reduce breakage and logistics cost. Live personalization (print/engrave/embroidery) helps buyers validate quality before placing orders.

SNIEC offers wide access points, heavy-duty halls and strong F&B and service infrastructure. On-site logistics desks and courier partners simplify sampling and post-meeting shipments, while private rooms and media corners support NDA talks and content capture for e-commerce listings.

Reed Huabo Exhibitions powers the CHN Gift Expo circuit across China, delivering consistent exhibitor vetting, buyer services and digital tools (online catalogues, meeting planners, RFQ workflows). This continuity lets brands and buyers maintain momentum across seasons and cities, shortening time-to-market and stabilizing supply chains.