GOSE Outdoor Expo

GOSE (Global Outdoor Sports & Ecosystem Expo) is positioned as a B2B-oriented exhibition that consolidates product sourcing, trend-driven brand positioning, and business networking for the outdoor and sports lifestyle market in one venue. The Shanghai edition is scheduled for May 13–15, 2026 at the National Exhibition and Convention Center (Shanghai), enabling brands, OEM/ODM manufacturers, distributors, and multi-channel retailers to compare offers, negotiate supply terms, and validate new product directions through direct market feedback. The show’s published expected scale highlights its commercial focus: 27,000+ m² of exhibition space, 200+ exhibitors, 50,000+ visits, and 30+ concurrent activities designed to increase meeting density and content value for professional attendees. For procurement teams, GOSE is primarily useful as a time-efficient screening environment—shortening the path from market scouting to shortlist formation, while allowing suppliers to demonstrate product differentiation in materials, durability, safety features, and user experience.

The thematic positioning of GOSE reflects the shift of outdoor participation from niche sports to mass-market lifestyle and “trend outdoor” consumption, where functionality, design, and community-driven marketing influence purchase decisions. The exhibition narrative combines hard-utility categories such as mountaineering, hiking, climbing and camping with fast-growing lightweight formats—boardsports, skate/roller, paddling and water activities—plus supporting services and content programming that help brands build stronger retail propositions. For buyers, the practical value lies in seeing how product ranges are structured for different scenarios: urban-to-outdoor hybrid use, short trips and weekend camping, and more demanding environments where safety margins and materials performance become decisive. This makes the show relevant not only for sports retailers, but also for gifting, corporate procurement, and lifestyle channels that increasingly carry outdoor-adjacent assortments.

GOSE is designed to attract participants that cover the end-to-end outdoor ecosystem: product brands, manufacturing partners, and specialised solution providers serving retail and distribution. For exhibitors, the Shanghai show works as a business conversion environment—supporting distributor recruitment, private-label negotiations, and partnership building with agencies and content-driven channels. For professional visitors, the event is most productive when approached as a structured sourcing mission: evaluating suppliers’ production capabilities, compliance readiness, packaging and logistics suitability, and the stability of lead times for in-season replenishment. The concurrent programme and on-site activities further reinforce the “ecosystem” positioning, enabling industry professionals to exchange insight on demand signals, pricing pressure, and the balance between trend-driven design and reliable technical specifications.

The published scope includes a wide cross-section of outdoor equipment and sport gear, with strong coverage of camping and mobility-related products. The range spans outdoor vehicles and related accessories such as RV and off-road solutions, as well as core camping goods—tents and canopies, sleeping systems, trekking poles, folding furniture, field cookware, lighting products, binoculars, water purification tools, backpacks and sun-protection items. In the sports segment, the show highlights equipment for skating and boardsports, hiking footwear and poles, drones used for outdoor scenarios, and water-sports products such as life vests and equipment linked to rowing, sailing and paddling activities. For buyers, this breadth supports category expansion and the creation of coherent “outdoor lifestyle” assortments, especially where consumers expect compatibility across products—modular setups, accessory ecosystems, and consistent design languages.

The Shanghai edition is hosted at the National Exhibition and Convention Center (Shanghai), a flagship venue frequently selected for large-scale international B2B exhibitions due to its capacity, transport accessibility and mature service infrastructure. The venue’s location supports efficient visitor flow and business scheduling, which is critical for procurement teams that plan dense meeting agendas and require reliable on-site logistics for sample inspection and negotiations. For exhibitors, the venue profile is suitable for product demonstration formats—from compact sourcing stands to larger experiential zones that showcase durability, usability and design features in context. The commonly referenced address for the venue is No. 333 Songze Avenue, Xujing Town, Qingpu District, Shanghai, China.

The organiser is Liso Expo Group (Shanghai), which operates as a global exhibition industry-chain service provider and promotes a one-stop model that combines event organisation with integrated exhibition services. In practice, this background suggests a strong emphasis on exhibitor ROI, structured visitor acquisition and commercial matchmaking. For companies evaluating participation, the organiser’s positioning indicates that the most effective strategy is to prepare not only product samples and catalogues, but also clear cooperation models—distribution terms, private-label options, MOQ and lead time scenarios, and compliance documentation—to convert on-site meetings into actionable pipelines immediately after the show.