Manufacturers, brands, traders and professional buyers
HSGE Shanghai attracts a professional B2B audience including manufacturers, OEM/ODM suppliers, brand owners, importers, distributors, wholesalers and retail buyers. The exhibitor base traditionally includes companies from established Chinese accessory manufacturing clusters such as Yiwu, Qingdao, Wenling, Dongguan, Cixi and Deqing, alongside suppliers serving international markets. For buyers, this concentration allows direct assessment of factory capabilities and cooperation models. For exhibitors, the visitor profile supports commercially focused discussions on pricing, customisation, minimum order quantities and long-term supply agreements rather than promotional exposure alone.