Maison Shanghai Design Week 2025: the global hub for interior design, lifestyle trends, and direct factory sourcing

Maison Shanghai 2025 returns as one of the world’s foremost design and lifestyle exhibitions, running from 9 to 12 September at the Shanghai World Expo Exhibition & Convention Center (SWEECC). Serving as an integral part of the 30th-anniversary edition of Furniture China, this event gathers over 800 visionary brands presenting home décor, smart living, material innovation, original design, and lifestyle aesthetics. Spread across four immersive thematic zones, the exhibition emphasizes "The Value of Design" and fosters direct connections between designers, manufacturers, and buyers. The synergy of creative installations, inspired displays, and trend-forward environments positions Maison Shanghai as a global stage where artistic vision, commercial strategy, and cultural resonance meet. Over four days, more than 100 forums, awards, and special design gatherings — including the prestigious Gold Idea Design Award, CREDAWARD, Design of Designers (DOD), and Maison Design Forum — offer immersive narratives and anchored conversations around the future of design, sustainability, craftsmanship, and digital transformation.

Maison Shanghai 2025 expands on core pillars of soft furnishings and material aesthetics, delivering a curated blend of spatial design, material ingenuity, lifestyle innovation, and digital integration. Visitors experience zones dedicated to complete décor solutions for residential and commercial spaces, lifestyle trends driven by emotional well-being, inclusive living (such as pet-friendly environments), and cultural narratives infused with Zen and heritage craftsmanship. In the Design Highland zone, original designs—from emerging creators to recognized studios—rise in carefully curated landscapes, blending storytelling and commercial positioning. The Factory Direct Sales pavilion enables seamless collaboration between manufacturers and designers through interactive, O2O-enabled matchmaking. All this unfolds in a narrative that honors design as both sensory experience and strategic business channel.

Maison Shanghai attracts a diverse community of participants including independent designers, premium furnishing brands, OEM manufacturers, architects, design studios, lifestyle retailers, and curators. It is both a source of discovery and a trade arena, where global and national players converge to forge partnerships, launch new collections, and evolve design narratives. The participation spans emerging creators supported through initiatives like DOD, sustaining independent spirit and innovation, to established brands seeking exposure and sourcing opportunities. Buyers representing retail chains, hospitality projects, and urban developers attend to scout talent and solutions directly at the show floor, enabling direct trade and experience-based sourcing through formats like Factory Direct.

The exhibition showcases a rich spectrum of lifestyle and design elements — from textiles, carpets, lighting, fragrance objects, furniture, floral décor, smart home products, to modular outdoor design. Signature areas include the scent-driven Bloom: Scented Gardens, immersive artistic zones like Bubble Forest, and experiential living prototypes that blend future tech with sensorial design. Heritage craftsmanship is integrated through narratives blending intangible cultural heritage with modern expression. Dynamic installations reflect evolving ideals of spatial design, functionality, and emotional resonance, providing a multi-dimensional experience bridging art, commerce, and design innovation.

Maison Shanghai takes place at SWEECC — recognised for its modern infrastructure, flexible hall design, and strategic location in Pudong. The centre offers seamless transport links, integrated services, professional support, and synergy with parallel exhibitions within the Furniture China ecosystem. The dynamic environment enables creative curation, storytelling formats, and high-level engagement with exhibitors and audiences alike.

Organised by the China National Furniture Association (CNFA) and Shanghai Sinoexpo Informa Markets, Maison Shanghai represents their shared vision of evolutionary design thinking and commercial innovation. Their collaboration ensures consistent international presence, quality assurance, curated programming, and strategic promotional outreach that underpin Maison Shanghai’s positioning as a vanguard of lifestyle design platforms.