VRAR EXPO CHINA 2026

VRAR EXPO CHINA 2026 is scheduled to return to Shanghai on May 14–15, 2026 and is positioned as a compact, high-density B2B exhibition and forum for the extended reality industry. The organiser frames the event as a platform for international collaboration and knowledge exchange, designed to connect global XR professionals with concrete business opportunities rather than purely conceptual showcases. Public event information highlights a programme scale built around expert content and trade engagement, including over 100 global speakers and 120+ leading exhibitors, supported by on-site demonstrations and structured networking. For professional visitors, the value proposition is speed: supplier benchmarking, technology validation, partner discovery and follow-up planning can be compressed into two focused show days, which is particularly important in XR where adoption decisions depend on proof of performance, integration effort and partner reliability.

The exhibition narrative is centred on the XR technology stack and its deployment pathways, explicitly referencing AR, VR and MR alongside enabling technologies such as AI and 5G. This framing reflects how immersive solutions are evaluated in real procurement contexts: visual quality, tracking and interaction fidelity, latency, connectivity, content pipelines and enterprise integration all influence whether pilots can scale into repeatable deployments. The event’s stated focus on research breakthroughs and cutting-edge immersive technologies indicates that the agenda is intended to bridge R&D and commercialisation, giving product teams, integrators and enterprise buyers a shared venue to compare approaches and identify implementable use cases. As a result, the expo is relevant not only to device vendors and content studios, but also to organisations seeking applied XR solutions for training, simulation, industrial workflows, retail engagement and immersive entertainment, where measurable outcomes and operational fit determine adoption.

VRAR EXPO CHINA is communicated as an international industry gathering with meaningful cross-border reach, supported by performance signals from the prior edition. The organiser reports that VRAR EXPO CHINA 2025 welcomed over 4,000 on-site attendees from 25 countries, and that its photo livestreams drew more than 350,000 views, suggesting both strong physical attendance and a sizeable online amplification layer that can increase exhibitor exposure. For 2026, the published targets of 100+ speakers and 120+ exhibitors indicate a curated environment where business conversations are reinforced by a structured content programme. The site also presents the event as spanning multiple participant “fields,” implying a mix that can include startups, enterprises, investors, developers, media and XR enthusiasts, which typically improves deal flow by bringing buyers, partners and influencers into the same two-day window.

While the expo positions itself broadly across emerging immersive technologies, its published messaging indicates a format built around applied solutions, product experiences and business outcomes. Visitors can expect demonstrations and discussions covering AR/VR/MR systems and the supporting layers that make them deployable at scale, including AI-driven interaction and content features, and network enablers such as 5G. A signature programme element is the annual VRAR World XR Awards, which the organiser highlights as a key part of the event experience; in 2025, 24 awards were presented to recognise 42 companies and 10 individuals for contributions to the XR industry. For professional buyers, this combination of demos, forums and industry recognition is useful because it creates multiple validation signals at once: technical capability, peer visibility, implementation narratives and partner readiness, enabling faster shortlisting and more confident post-show follow-up planning.

VRAR EXPO CHINA 2026 is planned for Shanghai at the Shanghai Convention & Exhibition Center of International Sourcing, also referenced together with the International Conference Center of Banma Suhe. The published venue address is No.121 Zhongjiang Road, Putuo District, Shanghai, 200062, China, which is the key operational detail for exhibitor logistics, visitor travel planning and meeting agenda design across two show days. The official venue page also provides the exhibition dates as May 14–15, 2026, aligning timing and location in one reference point. For an XR event that relies on live demos and short, high-frequency meetings, a centralised venue format supports higher meeting throughput and more efficient supplier comparisons within the limited time window.

The expo is hosted by VRAR World, which positions the event as a dynamic VR/AR/XR platform in China and anchors it with the VRAR World XR Awards. The organiser’s own event overview links measurable engagement from the 2025 edition to the show’s market standing, citing international attendance, broad online reach through livestream viewership and the awards ceremony as a trust-building component for the industry. For exhibitors, this organiser model typically rewards clear go-to-market preparation: demo scripts tied to real use cases, implementation-ready materials, and defined partnership terms that help convert booth meetings into pilots, channel agreements or co-development projects immediately after the event.