Buyer groups and ecosystem stakeholders stated in official materials
The organiser’s buyer segmentation describes a professional audience that goes beyond device manufacturers and includes government and industrial associations, companies from cultural and tourism sectors, venue operators, import/export traders and service providers, manufacturers/dealers of metaverse and display-related equipment, metaverse platform operators, and content creators and developers. The same materials also mention broader related fields such as financial technology services and research and education institutions, which indicates that the expo targets both commercial deployment and technology development stakeholders. Practically, this mix is relevant to exhibitors because it increases the probability of project-based leads (venues, tourism, culture, sport and entertainment use cases) alongside traditional distribution and procurement leads, while buyers can compare suppliers across the full chain: devices and components, display solutions, content and scene design, and operational service providers.