Duration
October 22–25, 2025
Location
Shanghai
Topic
Music and Film Industry
General Information
1,850+ exhibitors, ~150,000 sqm, 119,000+ visitors
Music China 2025 will be held from October 22 to 25, 2025, at the Shanghai New International Expo Centre (SNIEC). The fair spans approximately 150,000 sqm, featuring over 1,850 international and domestic exhibitors. In 2024, it drew 119,083 trade buyers from 105 countries. The event includes musical instruments, pro audio, sheet music, software, and live performances across more than 100 fringe events.
Themes
Traditional & modern instruments, pro audio, music tech, education
Topics featured at the expo include:
Acoustic, electric, electronic, brass, woodwind, percussion instruments and pianos
Traditional Chinese instruments alongside global classics
Amplifiers, pro audio equipment, and live sound solutions
Music software, digital recording, music education systems
Live demonstrations, workshops, educational sessions, and music performances
Participants
Manufacturers, distributors, retailers, educators, audio pros
Participants include instrument makers, audio equipment manufacturers, software firms, music schools, retailers, recording studios, content creators, live-event professionals, and industry associations. The audience comprises trade buyers, educators, performers, and international distributors.
Exhibits
Instruments, amplifiers, accessories, software, sheet music, pro audio
On display:
Pianos, guitars, brass, woodwinds, percussion, traditional instruments
Amplifiers, mixers, PA systems, recording gear
Instrument accessories, cases, stands
Music software, plug-ins, DAWs
Sheet music, educational materials, publishing services
Venue
Shanghai New International Expo Centre (SNIEC)
Located at 2345 Longyang Road, Pudong, Shanghai, SNIEC is one of Asia’s premier exhibition venues. It features expansive halls, state-of-the-art facilities, and excellent transportation links via metro, highway, and airport shuttle
Organizer
Messe Frankfurt (Shanghai) Co., Ltd.
Organized by Messe Frankfurt (Shanghai), Music China is UFI-approved and backed by the China Musical Instrument Association. It is recognized globally for its scale, professional quality, and integration of industry and cultural elements.
Organizer’s website