Duration
August 27–29, 2025
Location
Shanghai
Topic
Food and Beverages
General Information
2,000+ exhibitors, 160,000 sqm, 65,000+ professional buyers and visitors from 100+ countries and regions
World Seafood Shanghai 2025 will host industry leaders from every part of the seafood economy. It will cover more than 160,000 square meters of exhibition space, organized into zones for fresh seafood, frozen seafood, value-added seafood, processed marine products, aquaculture solutions, fishing vessels and equipment, packaging, and cold chain technologies. With rising demand for seafood among Chinese consumers and an increasing emphasis on sustainability, traceability, and high-quality sourcing, this expo plays a pivotal role in market development. Professional buyers include importers, traders, seafood processors, chain restaurants, supermarket groups, e-commerce platforms, and institutional buyers from foodservice and hospitality sectors. In addition to booths and product displays, the event features seafood tasting sessions, business matchmaking services, aquaculture and marine technology forums, and a global procurement conference that connects domestic suppliers with foreign importers. With visitors expected from Japan, Korea, Russia, Vietnam, Norway, Chile, Canada, and the U.S., this is a major global seafood hub.
Themes
Fresh and frozen seafood, aquaculture technology, value-added processing, sustainable fishing, logistics, and packaging
The exhibition covers a full array of seafood product categories and related supply chain services. Exhibits include fresh and live seafood such as salmon, tuna, cod, mackerel, eel, shrimp, crab, lobster, scallops, and oysters. Frozen options include whole fish, fillets, shellfish, processed seafood (breaded, marinated, smoked), and ready-to-eat meals. A dedicated aquaculture zone showcases high-tech farming systems, feed technologies, disease prevention, genetic breeding, and water quality monitoring solutions. Sustainability is a strong focus in 2025 — exhibitors will highlight certified seafood (MSC, ASC), traceability platforms, RFID tracking, and green fishing technologies. The cold chain section features blast freezers, insulated transport containers, IoT monitoring tools, and rapid logistics solutions. Also on display: processing equipment, slicing and deboning machines, vacuum packers, X-ray inspection systems, and customized packaging options for export markets. Special attention is given to premium seafood for high-end hospitality and export — including caviar, bluefin tuna, Chilean sea bass, and Norwegian salmon. In addition, visitors will find exhibitors promoting plant-based seafood alternatives and algae-based products in response to growing health and sustainability trends.
Participants
Seafood producers, aquaculture farms, importers/exporters, processors, distributors, restaurants, retailers
Exhibitors at World Seafood Shanghai 2025 include top-tier seafood producers, deep-sea fishing fleets, aquaculture companies, hatcheries, seafood exporters and importers, food processing facilities, and solution providers for cold storage and logistics. Participating companies come from both domestic regions — such as Shandong, Fujian, Zhejiang, Guangdong, and Dalian — and international seafood clusters across Europe, the Americas, and Asia. Visitors represent a diverse range of professional profiles: purchasing managers from chain supermarkets, heads of seafood procurement at hotel groups, menu developers for restaurant franchises, foodservice distributors, logistics and cold chain providers, and investors exploring the seafood value chain. International pavilions from Norway, Japan, Vietnam, and Ecuador will feature regional seafood brands and national export promotion boards. With strong government backing and media coverage, the exhibition provides unmatched exposure and direct buyer engagement. Companies looking to scale their China market presence or expand export routes find SIFCE to be an ideal platform for growth and strategic partnerships.
Exhibits
Live and frozen seafood, ready-to-eat seafood meals, aquaculture systems, cold chain equipment, processing tools
Product highlights at World Seafood Shanghai 2025 include live shellfish (lobsters, oysters, crabs), frozen shrimp and prawns, tuna steaks, vacuum-packed cod fillets, squid rings, surimi products, and pre-marinated seafood meals. Ready-to-cook options such as seafood skewers, sushi-grade salmon, seafood hot pot kits, and microwavable meals will be widely displayed. Exhibitors will also present automatic fish processing lines, filleting systems, grading equipment, and hygiene-compliant packaging machinery. In aquaculture, visitors will discover water purification systems, temperature and salinity control units, AI-based fish feeders, and aquaponic innovations. Cold chain solutions include thermal packaging, real-time GPS tracking, mobile freezer trucks, and temperature data loggers. Retailers can explore private label seafood options, while foodservice providers can source consistent, high-volume seafood items under traceable quality protocols. The exhibit experience is enhanced by product tastings, live kitchen demonstrations, chef competitions, and best-in-category awards.
Venue
Shanghai New International Expo Centre (SNIEC)
SNIEC offers top-tier facilities for temperature-sensitive products, with dedicated cold storage zones, loading docks, and support for international exhibitors. Its central location in Pudong and world-class infrastructure make it ideal for a global food industry event.
Organizer
Shanghai Gehua Exhibition Planning Service Co., Ltd.
The organizer is an experienced exhibition group specializing in food industry events in China. Their team manages multiple co-located shows and consistently delivers B2B value through large-scale sourcing expos and industry forums.
Organizer’s website